© 2019 by Salter Brothers 

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PHASE 1

WE IMMERSE OURSELVES

IN YOUR CULTURE

We fully immerse ourselves in your product, experience and brand, conducting an in-depth learning experience. Including meeting with founders, marketing teams, employees & target audiences. As well as questioning and investigating research and data sets for fresh perspectives and new strategic thinking.

 

THIS IS HOW WE DO IT

PHASE 2

WE ONBOARD ALL OUR CULTURALLY CREDIBILE FRIENDS

We Introduce your story and product to cultural leaders across key pillars of influence including; music, film, fashion, sport and journalism. Converting them into your evangelists and to encourage consumer adoption.

 

PHASE 3 

WE HELP YOU FIND WHAT MAKES YOU AMAZING

We translate our strategic thinking and data into a blueprint and creative vision for marketing your brand experience and product. To ensure that the culture message is clear and we have sentiment, our tools and tracking capabilities identify that the message is resonating and is being shared and consumed. Our ability to pivot and move nimbly will optimise the effectiveness of the marketing.

 

PHASE 4

WE BRING IT TO LIFE IN THE MOST INCREDIBLE WAY

We deliver a unified message, story and strategy that runs hand in hand with a curated and powerful creative idea across Media, Content, Experiential and Partnerships that connect with the core and wider audiences to deliver scale. 

 

PHASE 5

THEN WE SHOW YOU WHAT SUCCESS LOOKS LIKE

We maximising return on marketing expenditures and growth through constant analysis and evaluation of what is working and what is not. Our agility and speed acts accordingly to eradicate what does not  work and amplify what does to support the agreed performance goals.